24 February 2017

The most powerful Spanish-speaking audiovisual content hub comes into being

MEDIAPRO and Oficina Burman pool their talents to become a benchmark in fiction content

Two of the world leaders in content production, MEDIAPRO and Oficina Burman, have reached an agreement whereby the powerful Argentinian content creator managed by Daniel Burman integrates into the MEDIAPRO Group. In this way, the creative talents of Oficina Burman join forces with MEDIAPRO Group's leadership position in audiovisual production. The incorporation falls within the Group's expansion strategy aimed at reinforcing and strengthening its content area at the international level, and comes just months after an initial collaboration agreement to develop content and formats for the global market. Coinciding with the Berlin International Film Festival, Jaume Roures and Daniel Burman presented the operation in the German capital to the principal players in the audiovisual industry and specialized media. As a result of this integration, several projects are already in the development stages, including the adaptation of the book "IOSI. The Reformed Spy" by Miriam Lewin and Horacio Lutzky, which tells the story of a spy who infiltrated the Jewish community and ended up giving vital information to the perpetrators of the attacks on the Israeli Embassy and the AMIA; the worst bomb attack in Argentina's history. "Stroke", an original script by Daniel Burman himself, is also underway.

Daniel Burman is the latest major talent to join the long list of professionals who make up MEDIAPRO's international content division, which features other names such as Ran Tellem, creator of the well-known television game shows "Boom" and "Ahora caigo" and executive producer of "Homeland", and Stephen Johnstone. The incorporation of Oficina Burman into the Group marks the birth of one of the most important Spanish-speaking audiovisual content hubs.

Oficina Burman was set up in 2014 by Daniel Burman, co-producer of films such as "Truman" (Cesc Gay), "The Motorcycle Diaries" (Walter Salles) and "Garage Olimpo" (Marco Bechis) and director and producer of more than 10 films including "Lost Embrace", "Family Law", "Empty Nest" and most recently, "The Tenth Man", which opened the Panorama section at the 2016 Berlinale. Oficina Burman's activity in television production includes the coproduction of "Supermax", an ambitious project which represents the first Spanish language project by Brazilian company Globo. In 2016 Netflix chose Oficina Burman to produce its first original series in Argentina, "Edha".

MEDIAPRO to produce the Bolivian Football League in HD

A team of 60 professionals will be working on this technologically high-end "turn-key" project for The Game

The MEDIAPRO Group has been awarded the production contract for the Bolivian Professional Football League (LFPB) for The Game, the company that owns the rights to the championship. More than 60 professionals from the Group will produce 264 competition games as well as the classifying games the Bolivian National team plays at home for the World Cup, Copa America, South American Youth Football Championship U-20 and U-17, friendly matches and weekly highlights from the league. For the production, the Group will be transporting two OB Vans to Bolivia with plans underway for next season is to increase the number of clubs in the competition and as such, the matches played (14 teams and 364 matches). This expansion will require the company to increase the OB Van fleet based in Bolivia. wTVision (a MEDIAPRO Group company) began working with the Bolivian League in 2014 providing graphics services. Currently, the team of professionals is made up of editors, producers, camera operators and assistants and involves 2 OB Vans equipped with High Definition technology and 9 cameras, one of which is super slow, 2 micro cameras, 3 replay systems (1 EVS + 2 3Play), 4 heavy box lenses, satellite systems with roof mounted antenna for C and Ku a Band, 2 controls, C and Ku band teleport satellite. In addition, services will also include studio production and satellite transmission from the stadium as well as from the main studio.

MEDIAPRO is a leading company in technical services for production and transmission via satellite. The company handles more than 2,500 productions each year with its own fleet of OB Vans and distributes events in high definition worldwide. At present, the company's teams and equipment are involved in football league production in Spain, Qatar, Portugal, Colombia, France, Bolivia, Greece, Gabon, Turkey, Angola, Abu Dhabi and Mozambique, with a wealth of expertise in sports championship production, including the FIFA Confederation Cup, FIBA Basketball World Cup, Euroleague Final Four, FIFA World Cup Championships, The Arab Games, UEFA Champions League, Africa Cup of Nations, Formula 1, World Surfing Championships, Annual Camel Race, etc.

GOL, the stand-out channel for free-to-air sporting content

“El Golazo de GOL”, another in-house production, presented by Manolo Lama and Jesús Gallego, set to launch this coming Monday

GOL launched in June 2016, the free-to-air sports channel on the TDT platform with the aim of becoming the benchmark for free-to-air sporting content on Spanish TV, specialising in football and extreme sports.

Eight months after its launch, GOL has become a stand-out channel for sports such as football, tennis, basketball, hockey, contact sports, motor-racing, beach football and extreme sports. Viewers see GOL as their go-to free-to-air sports network.
The widest range of free-to-air sports coverage
GOL offers viewers the best and most comprehensive free-to-air football coverage on Spanish TV with one LaLiga game per match-day, one LaCopa game per round as well as exclusive coverage of two LaLiga 1|2|3 games. In addition, GOL is also showcasing women’s football in Spain with the production and broadcast of two of the most important matches every weekend from one of the fastest growing sports in the country.
A multi-sport programming schedule complements the very best football coverage. GOL is the place to be for exciting sports coverage: ice-hockey and the passion of the NHL, contact sports with coverage of all the best fights, the Winter X Games for extreme sports fans and basketball from the first edition of the Basketball Champions League.
In-house production with news, debate and all the latest sports news from around the world
In addition to coverage of the very best competitions, GOL provides viewers with the chance to enjoy an ambitious, versatile and attractive mix of in-house productions which combine the very best footage, latest news, up-to-the-minute information and expert analysis.
This coming Monday sees the launch of “El Golazo de GOL”, a sports news round-up show presented by Manolo Lama and Jesús Gallego. From Monday to Friday from 14 to 16, the programme will bring viewers all the latest sports news from around the world, with special emphasis on all the latest football news. The new show joins the programme schedule of other in-house productions on the channel including: “Directo GOL”, “Los lunes al GOL” and “GOL Sports”. In addition, viewers can enjoy in-depth reports on a variety of different sports, comedy takes on the week’s events, special reports, interviews and a lot more besides in shows such as “LaLiga World”, “LaLiga Zap”, “LaLiga Show”, “LaLiga Docs”, “Archivos de LaLiga” and “Offside”.
A new, ambitious channel
Despite being the last channel to join the TDT platform, GOL has made a hugely impressive start to the digital free-to-air community with audiences in January over 1% just 8 months after its launch. The network is also the number one TDT channel over January among channels launched in 2006.

“Dani&Flo”, a new MEDIAPRO show for early afternoons on Cuatro

Monday the 27th February sees Florentino Fernández and Dani Martínez back on TV

The two comedians are set to launch their latest TV adventure, produced by MEDIAPRO, for the early afternoon slot on Cuatro. Backed up by a high-profile artistic and creative team, “Dani&Flo” will be back with a bang with a show which will take a humourous look at the day’s news-stories. In a permanent state of construction, the programme will highlight the day’s most important news stories from the world of polítics, society, TV, sports and culture and run it through their own particular view-finder. The news everyone is talking about as well as the hottest topics from the popular social networking sites. An interesting mix of head-lines and “trending topics” given the “Dani&Flo” treatment.

With close to six million followers, it’s clear right from the start that the main helper in the “Dani&Flo” show will be the viewers, who from the comfort of their own homes will be able to interact with the programme and programme content via the show’s multiple social networking platforms.

The invited guests will also be a key part of the “show”: singing, imitating and debating and ready to jump in whenever they’re needed.

And obviously there will be no shortage of able helpers set to include: María Gómez, Cristina Boscá, Cristina Urgel and Virginia Riezu. Four educated, intelligent, straight-talking pro’s with a proven track record in the world of communication and entertainment who will bring alternative points of view and a touch of common sense to the show.

“Pulsaciones” reaches the USA and the UK thanks to deal with Global Series Network

The fiction series can be seen via the Walter Presents platform on Channel 4 and Global Series Network in both countries

Thanks to the deal between the MEDIAPRO Group and Series Atresmedia, “Pulsaciones” is venturing abroad. The series that Antena 3 launched at the beginning of the year is set to be shown outside Spain following on from the deal signed with Global Series Network -negotiated by Imagina International Sales –. The agreement sees the series set to be broadcast in the USA and the UK on Channel 4 and Global Series Network, via its VOD Walter Presents platform.

Walter Presents, a high-profile international-content influencer, selected “Pulsaciones” from a small group of the very best international drama series, confirming the international recognition for the series, from the same stable as ‘Vis a Vis’ on Walter Presents UK, becoming the first Spanish series to be broadcast free-to-air in the UK on Channel 4.

In addition to this agreement with Global Series Network which sees “Pulsaciones” reach both the USA and the UK, the series will also be available in 24 Latin American countries via Netflix. The fiction series can already be seen in the region thanks to the AtreSeries International channel.

Produced by Globomedia (MEDIAPRO Group), “Pulsaciones” is a thriller starring Pablo Derqui, Leonor Watling, Meritxell Calvo, Ingrid Rubio and Juan Diego Botto which tells the story of the investigation carried out by a brain surgeon who recently received a heart transplant into the mysterious death of his donor. The series features a pre-written script which provides closure of all the plot-lines for viewers at the end of the series.

“Pulsaciones” has been a big hit even before its international launch. At the MIPTV event in Cannes, Europe’s biggest content market, the prestigious international consultancy The Wit included the new Antena 3 series in its list of stand-out original series presented at the MIPTV Festival.

Mediapro Brands campaign sees legendary figures from Atletico Madrid star in the latest edition of the Cinco-Estrellas Penalty Challenge

Luis Aragonés, Paulo Futre, Milinko Pantic and Koke Resurreción all feature in this year’s campaign

For yet another year, Mahou has entrusted Mediapro Brands with the creation of one of its most important aspirational promotions: the Cinco-Estrellas Penalty Challenge. This year, the event sees fans get the chance to take a penalty at half-time of a home game, with this season’s edition taking on special importance as it will be last one at the Vicente Calderón Stadium.

In order to give it an even higher profile this year, Mediapro Brands has created a series of videos featuring some of the club’s legends: Luis Aragonés, Paulo Futre, Milinko Pantic and Koke Resurrección. The campaign features the cutting-edge ‘parallax scrolling’ technology, which brings the photos to life from multiple angles. Although the campaign is only just underway, the videos have already been seen more than 500,000 times via the brands online platforms and early signs suggest that they are on to set a new record for the number of sign-ups.

Video: Cinco-Estrellas Penalty Challange 2016-17 season

Video: Milinko Pantić

Suárez, star fund-raiser

The Media Base Sports striker headed up the latest edition of Sports Stories for Charity event

Last Friday saw Luis Suárez chair the 12th Sporting Fund-raiser Book event, with contributions from 40 sports journalists to raise money for charity.

Media Base Sports Barça striker sponsored this year’s event and handed over the cheque for 54,710 euros from sales of the book, to this year’s chosen charity the Catalan PKU Association. PKU is a hereditary disease which affects sufferers’ ability to metabolise some food types.

The Uruguayan also contributed to the cause with a photograph of the Barça front-line signed by Messi, Suárez and Neymar as well as a pair of autographed boots, which were auctioned off and acquired by the Damm Foundation.

wTVision gets Go Social 2 up and running

The latest version of the social-networking management app provides users with an even more intuitive experience

Go Social 2 is a completely new version of the social networking site cloud content management app. Designed by wTVision, the interface which already allowed users to order, search and manage hashtags; generate play-lists and create surveys from anywhere. With Go Social 2 the upgraded user experience will be even more intuitive and will also include the ability to access one account with different profiles within a group.

In addition to the new interface, Go Social updated the survey functionality, which allows easy access to on-going polls as well as highlighting the most popular messages in a particular topic. For advanced users, it is also possible to predict messages with more approval or reject options. Go Social is integrated with Facebook, Twitter and Instagram, allowing user-friendly content management. The solution plans broadcasts, creates multiple play-lists, deletes unwanted references and hashtags automatically, creates surveys, edits texts and hides images easily.

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